
Briston at Baselworld 2019
Launched in 2013, the Briston brand participated for the 4th consecutive year in Baselworld 2019, the International Watch, Jewelry and Precious Stones Exhibition in Basel, Switzerland.
For five days, Briston welcomed customers, buyers, and press from around the world to its stand, who came to discover the French brand's new 2019 models in advance. 2019 will focus on a model dedicated to women, the Clubmaster Lady, and one dedicated to the world of travel, the Clubmaster GMT Traveler.
As for the show, Baselworld 2019 announced a year of transition, with attendance down 22% despite 520 brands present this year. But show president Michel Loris-Melikoff remains confident and promises that the 2020 edition will be one of renewal, with a digital platform made available to exhibitors, as well as journalists, bloggers, influencers, retailers, and collectors throughout the year.
Briston – Hall 1.1 Stand C09